Culinary Arts and Hospitality Association and Varna University of Management are pleased to invite you to participate in a National Awareness Rasing Event under the project PROMOTION OF EXPERIENTIAL TOURISM FOCUSING ON THE CULTURAL AND HISTORICAL HERITAGE OF THE BLACK SEA BASIN (PRO EXTOUR), Contract No. BSB- 1145.

During the event, the concept of "experiencialtourism " will be presented, around which the activities of the project are developed, and accordingly, how applicable it is in the context of Bulgarian tourism. Attendees will be introduced to the results of the field studies and the Regional Report on the needs assessment for the development of tourism based on experiences and the Regional Action Plan.

The PRO EXTOUR project is a joint initiative of three higher education institutions with established applied research expertise in tourism – Varna University of Management (Bulgaria), Yerevan State University (Armenia) and Aristotle University of Thessaloniki (Greece), as well as the Georgian Center of arts and culture (Georgia) and we at Culinary Arts and Hospitality Association (Bulgaria) as a regional hospitality cluster. It is implemented with the support of the Joint Operational Program for Transboundary Cooperation "Black Sea Basin 2014-2020".