Tourism is a key factor for the Bulgarian economy development and a real opportunity for tackling economic problems, migration process and depopulation of rural areas. It gives good chance for creating sustainable conditions for developing small and medium business.
Regional clusters are successful example for that.
The Cluster is a network for companies who work in similar or interrelated field of business. They work together for achieving better market positions.
The main goal of "Culinary arts and hospitality" Cluster is to create tourist product which will offer high-quality services, better marketing and advertising of the region and building better connection between education institutions and business.
The Cluster aims to:
· To support culinary business, hospitality and tourism in North-East region of Bulgaria to improve the quality of the products and the services that they offer;
· Effectively use marketing tools for helping its members to promote their services;
· Build partnerships with similar organizations and to work for the good image of the region as a tourist destination.